Privacy & measurement

We keep this simple: first-party measurement only, collected to run our business — no advertising networks, no data sold, no sensitive information.

What we measure

  • Visit date and time, landing page, pages viewed and session duration
  • Referral source and campaign (UTM) information
  • Device category and general region, where permitted
  • Interest signals: company store views, walkthrough progress, product views, quote starts and submissions, contact form submissions and demo activity

How you're identified

  • Anonymous visitors are represented by a random browser identifier only — we do not know who you are.
  • If you voluntarily give us your details (quote, contact form, demo invitation, registration), we connect that identifier to your record so our team has context when we follow up.
  • We never expose one visitor's activity to another visitor.

Choices and retention

  • Analytics only runs after you accept it in the consent banner.
  • You can switch to essential-only at any time using the button on this page.
  • Activity records are retained on a rolling schedule set by our administrators and removed after that period.

Your current choice

You haven't chosen yet. Nothing is being measured.

Remove my information

Enter the email address you gave us. We'll suppress it from future tracking and delete the activity history attached to it.

Questions? Reach us through the contact page.

We use first-party measurement to understand which pages and products interest visitors, so we can improve the site and follow up when someone asks us to. No advertising trackers, no data sold, and no sensitive information collected. Privacy notice.